Accenture
WHO WE ARE:
Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at: www.accenture.com/song
There will never be a typical day at Accenture Song, but that’s why people love it here. The opportunities to make a difference while working on exciting client initiatives are limitless in this ever-changing space. Here’s a snapshot of your responsibilities:
THE WORK:
Develop measurement frameworks to define, track and optimize digital experiences.
Implement & configure digital analytics platforms (ex. Adobe Analytics, CJA) to visualize key insights.
Analyze customer analytics data to gain insight into profiles, segments and their behaviour.
Perform assessments, develop strategies, and deliver roadmaps to help clients understand their current digital analytics capabilities and opportunities to evolve.
Develop measurement strategies and perform analysis for client reporting
Manage and deploy tagging for digital analytics, paid media, and 3rd party applications.